We only offer GIA-certified diamonds because the GIA, as an independent, nonprofit institute, is known worldwide for impartial and stringent testing criteria. A GIA report provides an objective analysis of all 4Cs and gives you the assurance that you are getting exactly the diamond you paid for. This protects you from counterfeits and allows you to invest with maximum confidence and long-term value potential.
As a Swiss company, we embody the values that Switzerland has stood for for centuries: precision, reliability, integrity, and discipline. These virtues are not only part of our history, but form the foundation of our business model. They ensure that we provide our customers with products and services of the highest quality and trustworthiness.
Investment diamonds are tangible assets that serve as a hedge against loss of value due to inflation. Furthermore, the performance of diamonds is independent of other tangible assets such as real estate or gold. If you are interested in investment diamonds, price development and value retention are your top priorities. Fundamental and current mechanisms are at work here.
We have always taken responsibility for only trading diamonds that are conflict-free, ethical, and sustainable. With our campaign "We love to be brilliant and we love to be responsible", we demonstrate this and continue to stand by it. As investment diamond specialists, we are the first in the world to consistently adhere to this principle and have entered into a partnership with Tracr. Learn more about traceability, conflict-free, ethical, and sustainable diamonds here.